To: Real Estate Brokerage Firms
Subject: Applying the QR code system for real estate ads
RERA appreciates your continued cooperation and support in its efforts to modernise and improve real estate governance procedures. As part of this initiative, we would like to inform you that the Real Estate Regulatory Agency has introduced a new system for issuing real estate permits using Quick Response (QR) codes, accessible via the Trakheesi system. Effective 15th April 2023, all real estate companies are required to include the QR code on their advertisements, whether in print or audio- visual format. This will enable customers to easily verify the authenticity and validity of the advertisement, ensuring that the Real Estate Regulatory Agency has approved it.
Important note: We would like to emphasize the importance of adhering to the circular, as the fine in case of non-compliance is AED 50,000.
Ali Abdullah Al Ali
Senior Management Director
Date: Ramadan 20, 1444 AH
Corresponding to: 11/04/2023