Unified UAE Legislation Database

Telemarketing Regulation

Status

In force

Issuing Authority

Central Bank

Effective date

XX.XX.XXXX

Official Link

https://

Circular No.: 3/2026

Date: 19/02/2026

Το: All Licensed Financial Institutions

Subject: Telemarketing Regulation

 

INTRODUCTION

The Central Bank aims to enhance the framework for protection of Customers of Licensed Financial Institutions.

 

In introducing the Telemarketing Regulation (this Regulation), the Central Bank seeks to ensure:

a. Licensed Financial Institutions' approach to Customer protection is in line with applicable laws and Regulations; and

b. the protection of Customers' interests when Licensed Financial Institutions market and advertise their financial products and/or services.

 

This Regulation is issued pursuant to the powers vested in the Central Bank under the Federal Decree-Law No. 6 of 2025 Regarding the Central Bank Regulation of Financial Institutions and Activities and Insurance Business, and to fulfil the requirements of Cabinet Decision No. 56 of 2024 Concerning the Telemarketing Regulations.

 

Where this Regulation includes a requirement to provide information or to take certain measures, or to address certain items listed at a minimum, the Central Bank may impose requirements, which are additional to those provided for in the rel...